This Guest paper was submitted for publication and is copyright to Mark A. Seely© 2016.
Published here February 2017

PART 1 | Editor's Note & Table of Contents | Chapter 2: Deconstructing the Paradigm
What Has Changed? | Commodity Stereotyping
Observations on: Exhibits A through G | Exhibits H through P 
Alignment with the DBM Taxonomy: Levels 1 and 2 | Levels 3 to 5
Chapter 3: Reconstructing the Paradigm | The DBM Establishes the Complexity
Matching and Mismatching | PART 3

Alignment with the DBM Taxonomy: Levels 1 and 2

So, dispensing with the foregoing product stereotypes, let's see how these projects align under the DBM taxonomy. The table below provides the DBM correlation.

Level 1: Rules Intuitive

Primary Mission: to optimize the ratio of direct and indirect costs for maximized yield
Performance Expectation: greater than 100%

Exhibit A

Automobile Production

Once the cars are in production, the management orientation is in regulation of the process.

Exhibit L

Computer Production

This provides an example of an IT initiative at Level 1. Regulation of the process is designed to replicate the product.

Level 2: Methods Intuitive

Primary Mission: to optimize the ratio of costs to scheduled completion for earliest in-service
Performance Expectation: high

Exhibit C

Nuclear Power

Notwithstanding the intricacy of the nested components, this is a detail complexity issue. Nuclear power plants are highly predictable and are generally tendered.

Exhibit D

Possum Point Power Station

If built today as a coal fired plant, this project would elevate to the public forum of Level 5. The oil and gas conversion appealed to public. As such the same Level 2 moniker applies.

Exhibit E

Princess Cruise Ship a.k.a.
The Love Boat

This is a ship construction, a "metal bashing" exercise — think of a big bus that floats.

Exhibit I

The Chunnel

A spectacular moment in history, the Chunnel was an example of a very large-scale Level 2 implementation. We know what dirt and rocks are, we know how to deal with them.

Exhibit K

The F-18

Once developed, orders follow an assembly line structure. Each order may entail a substantial degree of particularized custom configurations rendering the initiative a Level 2.

Exhibit M

The Back Yard Barbeque

This is an example of a very small Level 2 initiative that uses the same management orientation as the larger Level 2 initiatives.

Exhibit N

The Project for a New American Century (PNAC)

This is an example of an international project that was managed at Level 2. The circumstances enabling a reduction in level were the public conditioning associated with 9/11, and the force of the US military — avoiding the Level 5 foibles of public engagement.

Exhibit P

Automated Licence Place Renewal

Though an enterprise IT, the initiative is a matter of automating pre-existing business processes. We use to do it manually with human tellers, now we do the same thing electronically at the machine. This is an example of a Level 2 IT project. The business processes to which the IT was applied were pre-existing.

 
Observations on Exhibits H through P  Observations on Exhibits H through P

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