My Relationships
I will build the right relationships with the right power team members
If you're truly working toward creating wealth, you're not going to be building one small business that you personally operate and run. Instead, you'll be creating multiple, duplicable small businesses that are constantly creating new streams of income for you. You'll need to be able to hand off tasks and duties to others. And that means you'll need a strong team of the right people doing the hard work for you.
Your power team is the power behind your skill as an entrepreneur. That's why it's critical to evaluate these people personally and make sure they're right for the job. This is also why it's so important to be respectful and helpful to everyone you meet. You never know when you'll be making a connection that can benefit you next week, or next month, or next year. They may become power team members and they may also refer customers your way.
I will fulfill the unmet needs of others
You may love French pastries and open up a bakery, but if no one in your area craves croissants, your shop will flop. Yes, it's a simplistic example, but the principle behind it holds true: If your business doesn't address and fulfill an unmet need, it's not going to be successful. Period. And in today's highly competitive world with a business on every corner, it's critical to identify what others aren't doing (or aren't willing to do!) so that you can compete and win customers.
Unmet needs aren't always readily apparent or visible, however. To identify them, you need to ask yourself questions like: "What problems are keeping my potential customers awake at night? What do they want that they aren't getting? What would make their lives easier?" When you have some answers, work on creating a unique approach to delivering that product or service."
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